2024
Brand Strategy | Visual Identity | Illustration
Pool Buoys
Pool Buoys is a snack cart located within Aqualife Centre founded by Casey and Tyler Willmore - two brothers who both work at the centre as Lifeguards. The cart provides treats like chips and ice cream along with coffee and soft drinks to patrons of the centre all year round. The visual aesthetic of the cart aimed to stand out in the busy setting of a public pool while simultaneously acknowledging its environment and staying family-friendly. “Bouys” acts as a double entendre for both the Willmore brothers and flotation device you would find around a public pool.
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